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Brands

Polo Ralph Lauren

2 stories

Ralph Lauren's flagship line, from the company he started in New York in 1967 with neckties. Its polo player logo, based on the player Bennie Gutierrez, went on a 1972 short-sleeve cotton shirt in 24 colors that became the brand's signature look, and the line helped popularize the polo shirt. Women's Polo followed in 2014.

Founder
Ralph Lauren
Based
New York City
Owner
Ralph Lauren Corporation
Official site
ralphlauren.com

Polo Ralph Lauren news

Key moments

  1. 1967

    Ralph Lauren started Polo with a neckwear collection.

  2. 1968

    Ralph Lauren introduced his first complete menswear collection.

  3. 1971

    Ralph Lauren opened his first standalone store on Rodeo Drive in Beverly Hills.

  4. 1971

    The embroidered Polo Pony first appeared on the cuffs of Ralph Lauren's women's shirts.

  5. 1972

    Ralph Lauren launched the Polo shirt in 24 colors.

  6. 1991

    The Polo Bear debuted as a limited-edition teddy bear.

  7. 1992

    Polo Sport debuted with the Stadium collection.

  8. 2008

    Polo Ralph Lauren became an official outfitter for the U.S. Olympic and Paralympic teams.