Polo Ralph Lauren
2 stories
Ralph Lauren's flagship line, from the company he started in New York in 1967 with neckties. Its polo player logo, based on the player Bennie Gutierrez, went on a 1972 short-sleeve cotton shirt in 24 colors that became the brand's signature look, and the line helped popularize the polo shirt. Women's Polo followed in 2014.
- Founder
- Ralph Lauren
- Based
- New York City
- Owner
- Ralph Lauren Corporation
- Official site
- ralphlauren.com
Polo Ralph Lauren news
Key moments
1967
Ralph Lauren started Polo with a neckwear collection.
1968
Ralph Lauren introduced his first complete menswear collection.
1971
Ralph Lauren opened his first standalone store on Rodeo Drive in Beverly Hills.
1971
The embroidered Polo Pony first appeared on the cuffs of Ralph Lauren's women's shirts.
1972
Ralph Lauren launched the Polo shirt in 24 colors.
1991
The Polo Bear debuted as a limited-edition teddy bear.
1992
Polo Sport debuted with the Stadium collection.
2008
Polo Ralph Lauren became an official outfitter for the U.S. Olympic and Paralympic teams.

