Billionaire Boys Club's Pokémon Collection Lands November 13, Led by a $485 Pikachu Varsity Jacket

Billionaire Boys Club has a Pokémon collection on the way. BBC and its women's line, Billionaire Girls Club, release it on Friday, November 13, which BBC calls the global release, at 10am ET, the time on BBC's November 7 teaser. Three pieces went up on bbcicecream.com on Monday morning, November 9, for an early-access draw, and they give the first prices.

The headline piece is the Pikachu Evolutions Varsity Jacket at $485. BBC's listing describes a navy polyester body with yellow leather sleeves, graphics of Pikachu with Pichu and Raichu, the Pokémon it evolves from and into, the Helmet Head logo on the chest, Pokémon embroidery and lightning bolts down the sleeve, striped rib-knit trims, snaps and two welt pockets.

Billionaire Boys Club

The other two come from each side of the label. The Mew Rugby Shirt, $135, is a Billionaire Girls Club piece: a cropped rugby in wide yellow, brown and white stripes with a white collar, a rhinestone-style Mew across the front with stars around it, the BGC logo on the chest and a rhinestone-style Billionaire Girls Club script on the back, in cotton. The Jigglypuff Lullaby Rug, $350, is cut to the shape of Jigglypuff standing next to the Helmet Head, in pink, grey, black and teal.

Billionaire Boys Club

Those three are sold first by draw. BBC's post says you enter on each product's page, that every Billionaire Boys Club EQL purchase also enters a bonus draw for a Billionaire Girls Club and Billionaire Boys Club gift box, and that entries close on Thursday, November 12, at 7:59am ET. Anyone picked gets an email and is charged before the release on the 13th. BBC adds that The Pokémon Company International isn't a sponsor or administrator of the promotion.

The rest of the collection

BBC hasn't listed the rest yet, but its photos show more of it: black and brown tees with Pikachu graphics, one with Billionaire Girls Club across the top, Poké Ball patches next to Helmet Head ones, and a November 7 teaser that sets the Helmet Head in blue flames next to Charizard. Hypebeast, which previewed the collection on Sunday night, reports graphics from the first-generation anime, among them Pikachu, Mewtwo, Charizard, Jigglypuff, Eevee and the Squirtle Squad in their sunglasses, on tees, fleece hoodies, trousers and jackets, plus a keychain based on Ash's cap, and says it's sold through BBC's international online store.

Billionaire Boys Club

Our read

Pokémon turned 30 this year, and the licensing calendar shows it: Santa Cruz's TCG decks in October, and New Era Japan's anniversary caps and tees a week after BBC's, on November 20. BBC's is the streetwear version, with the money in outerwear: a leather-sleeved varsity at $485 that BBC sells first by draw, ahead of the release, which tells you how much demand it expects. The pieces most people will buy, the tees and hoodies, aren't priced yet. We'll add them when BBC lists them.