Fendi
3 stories · 1 drop
The Roman house Adele and Edoardo Fendi founded in 1925, known for fur, leather goods, the double-F logo and the 1997 Baguette bag. Part of LVMH since 1999, with Maria Grazia Chiuri as chief creative officer since October 2025.
- Founded
- 1925
- Founder
- Adele and Edoardo Fendi
- Based
- Rome
- Owner
- LVMH
- Official site
- fendi.com
Fendi drops
Fendi news
Key moments
1925
Adele and Edoardo Fendi established Fendi in Rome.
1965
Karl Lagerfeld joined as Fendi’s first artistic director and created the FF logo.
1997
Silvia Venturini Fendi created the Baguette bag.
2001
LVMH became Fendi’s majority shareholder.
2007
Fendi staged the first fashion show on the Great Wall of China.
2016
Fendi staged a runway show at Rome’s Trevi Fountain.
September 2020
Fendi appointed Kim Jones artistic director of womenswear while he continued designing Dior Men.
October 2025
Fendi appointed Maria Grazia Chiuri chief creative officer.


