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Brands

Nike

8 stories · 4 drops

Bill Bowerman and Phil Knight's company, started in 1964 as Blue Ribbon Sports to sell Onitsuka Tiger shoes and renamed Nike in 1971. JustFresh covers its apparel collaborations; sneaker releases live on JustFreshKicks.

Founded
1964
Founder
Bill Bowerman and Phil Knight
Based
Beaverton, Oregon
Official site
nike.com

Nike drops

Apparel

Nike

Nike Tech collection, SF3 jacket

Apparel

Patta x Nike

Patta Academy Africa Day long sleeve

Palace logo

Apparel

Palace x Nike

Manor Place anniversary collection

Apparel

Carhartt WIP x Nike

SURPLUS Sydney weekend-exclusive collection

Nike news

Key moments

  1. January 1964

    Phil Knight and Bill Bowerman establish Blue Ribbon Sports, the company that becomes Nike.

  2. 1971

    Carolyn Davidson designs the Swoosh, which debuts on Nike’s first soccer boot.

  3. 1982

    Nike introduces the Air Force 1, its first basketball shoe featuring Nike Air cushioning.

  4. 1985

    Nike releases the Air Jordan 1, designed by Peter Moore.

  5. 1987

    The Air Max line debuts, showcasing visible Air cushioning for the first time.

  6. 1988

    Nike launches its Just Do It campaign.

  7. September 2003

    Nike completes its acquisition of Converse for approximately $305 million.